AmpImpact
About
Renewable energy deployment in the U.S. is facing unprecedented challenges—not from technology or economics, but from misinformation and opposition campaigns that stall progress. Amp Impact Consulting was created to change that. We are a strategic communications and marketing powerhouse dedicated to combatting renewable energy disinformation, driving public awareness, and building unwavering support for wind, solar, and storage projects nationwide. We engage decision-makers, industry leaders, renewable energy companies, trade organizations and the public to help drive the transition to a clean energy future
Our Mission
Amp is dedicated to combatting renewable energy disinformation, driving public awareness, and building unwavering support for wind, solar, and battery energy storage projects across America to drive towards a clean energy future.
FAQ
Our Process
- Assess specific challenges to project approval in the target community and how we can help
- Identify opportunities for ground softening, building public support, and realistic expectations for success
- Implement a menu of agreed upon strategies to combat disinformation, build a groundswell of support, and influence decision-makers and local thought-leaders.
Client Benefits
- Tested and proven methods implemented by an experienced team with an abundance mindset.
- Access to proprietary internal research on what moves the needle and what doesn’t
- An always-on team to identify and throttle opposition and build up supporters
Our Services
Amp offers a comprehensive suite of services designed to promote the widespread adoption of renewable energy, including solar, wind, and BESS. Our expertise lies in effectively communicating the benefits of renewable energy to key decision-makers and the public through targeted strategies and innovative approaches like:
Digital Marketing & Advertising
We leverage digital best practices to create impactful campaigns that highlight the advantages of renewable energy.
Affiliated Entities & Brand Development
We develop and manage specialized entities and brands to effectively engage and mobilize target audiences.
Marketing Technology
We utilize cutting-edge targeting tools, including geo-fencing and reverse-IP lookup, to optimize campaign reach and effectiveness.
Creator Marketing
We partner with social media creators to amplify the economic benefits of utility-scale renewables and drive broader support.
Traditional Advertising
We implement strategic out-of-home (OOH) and print advertising campaigns, particularly in rural areas, to ensure our messages reach and resonate with diverse communities.
Streaming Events & Partnerships
We co-host and sponsor events, collaborating with online platforms like Twitch and YouTube to engage new audiences and foster meaningful partnerships.
Email & SMS Marketing
We engage our extensive database of over 1.2 million contacts to mobilize grassroots support and advocate for renewable energy initiatives.
Market Research
We conduct thorough qualitative and quantitative research to inform our strategies and measure the effectiveness of our campaigns.
Why Amp?
Our approach is data-driven, market-tested, and deeply rooted in what resonates with the local communities and stakeholders who hold the keys to renewable energy development. We speak to the values that matter most:
✔ Economic Prosperity – Jobs, local tax benefits, and business opportunities tied to renewables
✔ Property Rights – The ability for landowners to use their land as they see fit and earn a passive income that can allow other farm operations to run smoothly
✔ Energy Security & Independence – Reducing reliance on foreign energy sources
✔ Community Strength – The direct investments clean energy projects bring to towns across America
We’ve built a suite of powerful brands and research-backed media interventions to shift public perception, win decision-makers’ trust, and help renewable energy enterprises secure the approvals they need to build a cleaner, more reliable grid.
Contact Us
Interested in learning more about Amp and how we can assist with your renewable energy projects? Sign up to discover more about Amp’s services and customized approach.
contact@ampimpact.co
